Here we go again! This week we’re going to take a closer look at 5 fresh products from Cinema Wheel Co., Fit Bike Co., Sunday, Wethepeople and Mutant Bikes. I know you are trying to get the party started for Cinco De Mayo, so let’s get into this right now! Check it!
A few weeks back, Cinema Wheel Co. dropped a sneak peek of their new rim that was finally released yesterday. The new AR777 double wall rim is made from 6061 Aluminum and features a welded seam, 36 spoke holes and a weight of 18.1 oz. (513 grams). What separates these rims from their 777 rims already available? Well, that’s where the “AR” comes in the name. These rims are available in “True flat black” only which is what separates the two. Cinema starts with an extra aluminum oxide prep that they put on before the anodizing treatment which gives it a clean look, but also prevents the paint from wearing from brake use.
The AR777 is available now and should be hitting shops and all mail orders that carry Cinema soon. You can have your shop hit up Greenhouse here in the U.S to get yourself one or two ordered up now.
You can find out more about Cinema by visiting their website at CinemaWheelCo.com.
It was announced yesterday that Fit‘s Marv “Duke of Wellington” frame would be released worldwide after only being available in the U.K since its release. The frame has a 75.5-degree head tube angle, 71-degree seat tube angle, 8.9″ standover height, 11.7″ bottom bracket height and a 13.1″-13.5″ chain stay length. The Marv frame also features straight gauge tubing on the top and down tube and stays, top and down tube gussets at the head tube junction with the Fit Script logo embossed into it, a butted seat tube, double bend chain stays, removable brake mounts, tire clearance for 2.3″ tires and 4Q baked heat-treated 5mm thick 14mm drop outs. The Marv frame is now available in black, raw and the original light blue with top tube lengths of 20.5” (5.11 lbs. / 2.32 kg), 20.75” (5.13 lbs. / 2.33 kg), 21” (5.15 lbs. / 2.34 kg) and 21.3” (5.17 lbs. / 2.35 kg)
The Fit Marv “Duke of Wellington” frame can be found all over the U.K now, and should be hitting shops wherever Fit is sold world wide shortly. If you are in the U.S, have your shop hit up The Building to get your frame ordered up today. Otherwise, I’d imagine Dan’s Comp and the other mail orders will have them in stock shortly.
You can find out more about Fit at FitBikeCo.com.
When I used to work out a bike shop, they used to always push that new tires on a bike could change the entire feel and ride of the bike. If you are in the market for some new tires and you want a little more grip whether you are riding street, park or trails, then you should have a look at the Wethepeople Grippin’ tires. The tread on these tires is a good medium between the smoother street tires and a knobbier trails tire that with a center tread that reduces rolling resistance. Wethepeople also used a durable rubber compound that helps improve traction as well. The Grippin’ tire is available in 1.9″ (593 grams), 2.1″ (661 grams) and 2.25″ (669 grams) sizes and wire bead only. If you are more of a street rider than anything else, take a look at the Feelin’ tire.
To find out more about Wethepeople, check out their website at Wethepeople.de.
The Sunday Freeze topload stem has been out for a few months now. This topload stem has all the features with a low price tag. The Freeze stem features the traditional 6 bolt design with a 52mm reach and stack height of 34mm and features the recessed top for a flush fork top cap. The Freeze stem is available in black, raw as well as red and blue which was recently released and weighs in at 10.5 oz.
To find out more about Sunday, check out their website at SundayBikes.com.
Here’s a look at the Mutant Bikes Lobo fork which has been out for a while now. This super light weight fork features a full 20/20 heat-treatment, triple butted and tapered legs, external and internal CNC machining on the steerer tube, an integrated cone race, an alumiminum CNC machined top cap with the Mutant bikes logo and 5mm thick 3/8th’s drop outs with the laser cut Lobo logo. The Lobo fork has a 31mm offset, color options of flat black, flat white and flat read and a weight of 30.16 oz. (855 grams).
Word on the street is that Mutant Bikes will have a new U.S distributor soon, so people in the U.S should be able to get their hands on their products soon enough. You can pick Mutant Bikes up in pretty much every other country which you can find more about right here.
You can find out more about Mutant Bikes by visiting MutantBikes.com.
All right, so that wraps up the third edition of Products:! Don’t forget to check back next Saturday to see Vol. IV. Please feel free to leave any questions or comments about the products you see above. Don’t forget to “Like” The Union on Facebook or follow us on Twitter @BMX_UNION.
Now… go get loose for Cinco De Mayo!