Chain Reaction Cycles – How Do They Do It?

Chain Reaction Cycles is the U.K version of what would be Dan’s Comp here in the U.S is, but they cover mountain and road bikes, moto-x, snowboarding and more too. So they are like Quality Bike Products but an online mail-order. Chain Reaction put together this real interesting video that shows how an order comes in and goes through the warehouse and out the door. Pretty crazy.