Alex Bermudez…AKA “The Lord of D”
What exactly is Give D, and What does the D stand for?
Oh man here comes my dumb story….One night some of my old riding buddies and I were shreddin the high school we attended.We were still beginners in riding ability and that night I set out to learn disasters with the crew.Well after so many tries I finally landed my first disaster…Everyone was siked as fuck and when I came to the group to receive praise I stuck out the fist and said “D for disaster”.Everyone acknowledged the fist pound as “D” from that night on and ever since then its been accepted as proper praise in SD.That all happened when I was a freshman in high school,its been over 6 years now of that term being in use.From there it spread around our area and then traveled with us to other parts of Southern California…I hear crazy things all the time still about being the inventor of D and all that…It’s kind of weird sometimes that anyone would even care to mention it all…D is just a fist pound.haha.But Give D is a crew,a way of life…A group of people who try to put fun,creativity and positivity back into BMX.
So are you the man in charge of Give D?
Yes,I’m the owner and operator of Give D Clothing.I would be nothing without my team though,together we make things happen.Web edits,clothing designs,contests,parties,everything…
The team is pretty large, with a lot of pretty well known guys along with a few unknown people, is there a reason for it being so big compared to most teams?
Haha yeah,we have a rather large team,but we’ve downsized a bit lately.We’re down to a solid 12 person team but we have a large crew of people who are still GDC homies and all.If you support D then your a part of Give D in one way or another…We’re no different from your average sized bmx team.We just try to bring something different to the table with everything we do…
Give D is a clothing company, when do you expect to have some stuff up for sale?
We recently brought our new line of D shirts right in time for Interbike.The new line consists of 5 different shirt designs and soon all will be available via Paypal shopping cart on both the Dspace and D site.All of the new tees can be viewed right now on both the D space and Fasetto.com.We’re gettin around to numerous bike shops with carrying our apparel and we hope to soon be in Dans Comp mailorder…Stuff is for sale as I type this,you just gotta be local right now to get your hands on D goodies…Soon that will all change…
Is the company a full time job or is it something you do on the side for fun?
Well,the company started in September of 06′ as a side project due to my full time construction job.Shortly after creating GDC I was laid off due to downsizing of the company I worked for…My care for a construction career quickly faded out after losing my apprenticeship and I started really focusing on the company and what GDC could possibly become.I could’ve continued my apprenticeship elsewhere but I realized I wasn’t cut out for that 8-5 life,building custom kitchens and bathrooms…
Do you have any big goals set for the company?
I dont know if its considered a big goal but next year I want to have a prime D booth at Interbike with a legit GDC DVD debut at our booth.Between now and then we’ll have a ton more monthly web edits on Defgrip,new shirt designs,work our way into Dans comp/bike shops and get our first DVD out…
There has been a few web videos floating around a bunch of the bigger websites, is there a DVD in the works?
We try to pump out a constant flow of web edits,we’re constantly producing and making things happen wherever we go.GDC just recently got into really making web edits often,thanks to Nuno and Harrison at Defgrip.Defgrip recently picked us up for monthly web edits and we couldn’t be more happy with how its worked out.Expect a lot more web edits all the damn time….A DVD is definitely in the works.After this coming Friday,when “I Love L.A.” drops on Defgrip,we start to really put in work with the DVD and everything else we have in store…
What can you tell us about the DVD, whose in it, when is it expected to be out, is there a name for it, who all has parts?
Ha I can tell you what I would like and what I know for a fact…What I would like to happen is to have the DVD out by December or January…What I know for a fact is all of the D team will be in it.Thus being…Hoang Tran,Kyle Hart,Albert Mercado,Chris Hervan,Nick Corsiglia,Dirt Ron,Steve Kennedy,Steve Kerr,Steve Woodward,Tammy McCarley,Braden Ross and myself.Of course there will be others such as Dennis Enarson,Alfredawg Mancuso,Mario Carrasco and other friends of D in there as well…
It looks like the majority of the team is from the south west, is it kind of based around that area of the country or is this going world wide?
Give D is San Diego based,we all live here and we’re basically a big family that always together.Whether we’re riding,chillin or partying,we’re together kickin lots of ass.We have no plans on beefing up our team any time soon with out of towners but we can always use the support from everyone no matter where your located.I’m not sure how world wide we’ll get,only time can tell.What we do know is that we’ll keep riding and doing what we do best always…
Is there any big road trips or events planned for the team?
We plan on a roadtrip soon,no exact location on where yet,but soon…Next big event for the D team and San Diego for that matter is Biketoberfest at our local YMCA park.Its where we ride almost to often and its where you can also find us on a normal basis..GDC took title sponser this year for the event and I’m pretty stoked on that…We have a lot of things in mind,its only a matter of time until it all starts hittin.
Where will people be able to get their hands on Give D goods?
Well,like I said were workin our way around to bike shops in SD and soon Dans Comp.Right now you can find our shirts at Henrys bike shop in Santee and during the next week,in a few other bike shops around Southern California like Omega bikes,Epic,etc..The Paypal shopping cart will be equipped soon and if you really want D goodies,you can send me mailorders and an address to send merch to.All of which can be done if you email me at Alex@givedclothing.com
Is there any shout outs or thanks you would like to throw out?
First off,I would like to thank my grandmother,Doody…Shes the absolute reason why GDC is even around.She funds everything we do and is the sweetest lady on earth and I love her very much.Thank you to my crew for always kickin ass and producing to the best of their ability,which is always above and beyond expectations.Give D crew consists of my closest friends and they’re what keeps me going and flowing with positivity.Huge thank you to Nuno and Harrison at Defgrip for everything they’ve been able to do for us thus far…Also thank you to B-Dubbs,Jim Bauer and Nuno again at Odyssey.Thank you also goes out to my beautiful,supportive girlfriend Lauren,shes always there for me doing what she can.Thank you to everyone out there who supports Give D and everything we do!!! Thank you for this Interview Kurt! D to everyone!
Any other last words or anything I missed you think should have been?
69 brother.That is all.
Alex had said he would try to get a few guys from the team around for an interview.. so hopefully you can check back in a few days and see who was up for one.