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Vans X RADshare

July 20, 2021

Vans have teamed up with Steve Crandall‘s non-profit RADshare to help get kids on bikes with the proper gear, along with a place to ride their bikes! Here’s a look at what went down at an event earlier this spring showing what RADshare is about, along with a look at some of the kids who have benefitted from the program so far. This is awesome to see, so get on that play button and take a look at the good that is happening!

Vans, the original action sports footwear and apparel brand, is proud to present the Vans x RADShare Project, a short video highlighting Vans’ ongoing partnership with the Richmond, Virginia-based nonprofit to uplift local underserved communities and empower more kids to ride BMX. Timed around Go BMX Day this July 20, 2021, the Vans x RADShare Project was designed to drive participation.

Earlier this year, Vans team riders Trey Jones, Perris Benegas and Marshall “The Major” Gehrke spent time at Richmond’s Gillies Creek Park, where RADShare was founded in 2019 by BMX community leader Steve Crandall. RADShare’s mission since inception is to create a safe, accessible BMX culture through developing shared spaces, educational workshops, gear donations and advocating to close the opportunity gap. Vans teamed up with RADShare to support this effort, providing one-on-one experiences for local kids to ride with BMX pros and get dialed in with new footwear, as well as helmets and bikes.

“Having fun and getting people stoked, for me, has always been the essence of BMX and the communities I’ve been a part of,” said Steve Crandall, RADShare founder. Bringing that level of fun and accessibility to a younger generation of riders is what Crandall and RADShare thrives on.

Through Vans, that vision has been strengthened by ongoing event, athlete and product support. This year, donations of new Vans footwear stoked out local kids at the Vans x RADShare ride day. Coming full circle, the first recipient of RADShare’s BMX bike donation program was able to nominate his friend to also receive a new bike, as well as a new helmet and Vans.

“Sitting on the roll in of the pump track and looking around at the faces, it was easy to measure the success of this collaboration,” Crandall said. “Together, we are building a more inclusive and supportive BMX community.” – Vans

Introducing RADshare

October 21, 2019

RADshare BMX organization

Here’s some rad news that popped up in the inbox this morning. Steve Crandall and a few friends have launched a new non-profit organization called RADshare that is designed to promote BMX to the kids out there with free helmets and bikes, along with education on cool things like ramp building, DIY t-shirt making and more. This is just getting the wheels turning, but it sounds like an awesome project that could benefit a ton of kids who might not ever get the chance to ride BMX or learn some unique skills. Learn more below or visit RADshare.org!

“RADshare is a non-profit organization dedicated to educating and empowering local youth through programs that explore and celebrate the art of having fun. RADshare aims to promote a safer bike culture by offering safety education, free helmets and dependable cycling equipment.

This organization, led by a community of creative leaders, seeks to close the opportunity gap through mentoring and exposure to the arts of fun and action-sports culture. It raises awareness for Traumatic Brain Injury (TBI) through a combination of better education, advocacy, and equipment, focusing on serving riders with less access to resources.

RADshare BMX organization

RADshare empowers today’s youth to reach their full potential through inclusive community-based projects, development of shared spaces, and greater access to skills and safety clinics. We believe in empowerment through sharing RAD experiences.” – RADshare

Learn more on RADshare.org or @RADshare

RADshare BMX

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