Chris Moeller Archives

S&M Bikes “Behind The Shield” Pre-Order

Here’s one if you’re a collector or fan of BMX history! S&M Bikes have been working on their “Behind The Shield” book for a few years now, and it looks like it’s finally done and will be released next month! They just opened up pre-orders for the book in the S&M Bikes webstore for $49.95! This is a hard covered book with a Shield Embossed logo and then the dust cover you can see in the photo above. Inside are 174 pages packed with photos, stories and more from S&M’s history! This is bound to be amazing, so get your Pre-Order in!

“At 16, Chris “Maddog” Moeller set out to build a BMX bike that wouldn’t break. What he actually built was a brand that would break all the rules. “BEHIND THE SHIELD” is an in-depth account of the lunacy and legacy that is S&M Bikes, an American Bicycle Company. PRE-ORDER now and pick-up in person at the BEHIND THE SHIELD LAUNCH PARTY on July 20 (we’ll ship it if you can’t make the shindig).” – S&M Bikes

S&M Bikes – Chris Moeller “48 Something”

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S&M Bikes and Fit Bike Co. owner Chris Moeller might be 48, but that hasn’t kept him off his bike even though his body doesn’t quite get down like it used to. Here’s 31 clips that he filmed over the course of May from street, trails and warehouse sessions.

“48 years old, fake hip, no signs of stopping: Chris Moeller aka Mad Dog aka the boss man committed to filming a clip a day for a month and he killed it!

Guest clips from Arnold, Ben Silver and Keith Mulligan!”

S&M – Hey Chris What’s Up? What Do You Want To Know About S&M

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S&M Bikes owner Chris Moeller has been doing a series on Instagram for the past few months called “Hey Chris What’s Up” where we get a look at what’s going on in the warehouse. Well, they’re moving it to Youtube to do some more in-depth style videos and they’re looking for people to chime in on what they want to see! Hit play for a look at the new book that’s in the works, followed up with an explanation on what the new series could be!

“Moeller has been having fun with a little series called “Hey Chris What’s Up?” on his Instagram where he shows how things are done over here at S&M Bikes. It was only a matter of time before we brought it to YouTube and for the first episode we thought we would ask the viewers what they want to know. If you have a question regarding manufacturing, shipping, accounting, sales or business as a whole, drop a comment down below and you might just see it on a future episode of “Hey Chris What’s Up?”” – S&M Bikes

S&M Bikes – “Hot Dogs Who Can’t Read” Mix Section

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S&M Bikes uploaded the Mix section from their “Hot Dogs Who Can’t Read” DVD!

Here’s another gem from the S&M Bikes “Hot Dogs Who Can’t Read” DVD for your viewing pleasure. This section is PACKED with riding from a mix of familiar faces and a few you might not be familiar with that hold it down behind the scenes. This has footage from S&M owner Chris Moeller, a few from legends like Matt Beringer, Def Paul and Cam Wood, to their flow guys like Kyle Mileski. This is a good mix of street, trails, pools and more, with plenty of different styles and tricks. Hell, Matt even busts out the snow bike for this one! Needless to say, this is an interesting watch from start to finish. Check it out!

“Moeller, Cam Wood, Def Paul, Beringer, Fathead, Stahl, Joe Simpson, Bevan Cowan and many more dunkin their dawgs!”

S&M Bikes Warehouse Tour with Chris Moeller

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Have you ever wondered what the S&M Bikes and Fit Bike Co. warehouse looks like? Let Chris Moeller show you!

USA BMX made a stop at the S&M Bikes and Fit Bike Co. warehouse in Santa Ana, California to take a tour with the one and only Chris Moeller! If you have ever wondered what’s going on in the warehouse from the offices to where they keep the inventory to the mini ramp and all the machines that make the the frames and parts! This is an awesome watch, so hit play and take the tour!

Want more? Check out this video we did from a tour of the Profile Racing warehouse!

Sneak Peek: S&M Bikes – GNS Pedals

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It looks like S&M Bikes have been working on a new plastic pedal for you guys. Here’s a little sneak peek Chris Moeller posted during his trip over to Taiwan (not everything S&M and Fit is made in-house) giving everyone a look at the new GNS Pedals that are made from a nylon / fiberglass blend and have an oversized heat-treated chromoly spindle. Despite the oversized spindle, the pedals are wider but still maintain a slim profile. You’ll be able to use a 6mm hex and 15mm and 17mm wrenches to keep these tight on your cranks. It sounds like these will even be spec’d on a few of the 2018 Fit Bike Co. completes. Check out a few photos in the slides Chris posted on Instagram below…

4 photos of the NEW @sandmbmx GNS Pedals. Oversized heat-treated CrMo spindle, large/thin body, accepts 6mm, 15 and 17 plus wide adjustable wrenches. Long lasting nylon/fiber blend Grips your foot and Slides on all surfaces. Spec'd on @2018fitcompletes @ethancorriere and @brandonbegin Signature models.
A post shared by Chris Moeller (@moeller_chris) on Jul 27, 2017 at 10:08pm PDT

We’ll keep you posted as soon as these are getting ready to hit BMX shops and mail-orders worldwide.

How Two-Piece Bars Are Made

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A video posted by Chris Moeller (@moeller_chris) on Oct 18, 2016 at 10:05am PDT

Have you ever wondered how BMX handlebars are made? Here’s your chance to find out. Chris Moeller posted up this clip from the S&M Bikes warehouse giving us a look at the machine they use to bend two piece bars into shape. Obviously after this process is done, they weld a crossbar into place to finish them off. Also, if you’re wondering why these bars are so small, it’s because these are their 4″ rise Race bars for the young guns out there. Pretty awesome seeing this process, though, right!?

Curious how they add knurling to the bars? Check this out: How Knurling On Bars Is Done

We want to hear from you! Let us know what you think in the comments below!

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How BMX Tires Are Made

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Curious how bicycle tires are made? Here’s a video that shows how it’s done!

Making a BMX tire is a complex process of combining a bunch of layers of rubber, wire and nylon together to make a single tire. The other day, Chris Moeller dropped some videos on Instagram giving us a look at some of those processes while a few of the S&M Bikes tires were being made over in Taiwan, which for some reason were deleted later. After we watched the videos, we decided to see if we could find more in-depth footage showing and explaining just how tires for bikes are made. Luckily, Schwalbe had a super good video to show just how the process is done from start to finish and how tubes for bicycles are made. It’s definitely interesting to see how much goes into a single tire. Above you can find the video that Schwalbe made giving you a look at the full process of how a bicycle tire and even how tubes are made. These aren’t BMX tires, but it’s a very similar process that is used to do a BMX tire, just a smaller diameter, thicker rubber and different tread patterns. Pretty cool, huh?

Watch: How BMX Bars Are Tested

Watch: How Logos Are Laser Etched

Watch: How Vans Shoes Are Made

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