Head over to the 4Down Distribution website to get a closer look at James Cox’s current S&M Bikes setup! That’s a dialed street machine!
Firsts: James Cox
Interview by Mark Noble
James Cox is flat-out one of the best filmers in the game – but don’t just take my word for it, he’s in possession of one of the few highly-coveted NORA Cups for Video Of The Year resting on a shelf at 4Down HQ to prove it, for his production work on the United video. Whether it’s his filming skills or production and editing techniques, James has it down – and has done so for a pretty long time; “I’ve been filming since I was about 17 years old, so over a decade ago now. I’ve been filming professionally since about 2008 after leaving my job as a Senior Creative at a graphic design agency to pursue a BMX videography career and never looked back. I started off freelance, and made videos for all sorts of different companies, but eventually I ended up on the United / 4Down payroll as their staff full-time filmer. On top of that, I now produce videos for Etnies Europe and undertake the odd personal project…” Whether it’s travelling worldwide for United, or 4Down, or for Etnies, James Cox has it well covered. We caught up with him between projects to figure out his FIRSTS.
Print Ad: S&M – James Cox
Here’s a look at S&M‘s latest print ad featuring James Cox and his signature Directors Seat. This can be found in issue 9 of The Albion.
Props – Issue 41: Portland Scene Report
Props pulled out the old Portland Scene Report section from Issue 41 that came out in 2001. You will definitely see a few familiar faces in this one. Check out riding from Ben Hucke, Andy Merrall, Justin Inman, Bruce Crisman, John Bristol, James Cox, Chester Blacksmith, Rich Hirsch, Matthew Puorro, Ben Ward, Ryan Evans, Eric Walter, Jeremy Davis, Lee Rajsich, Daniel Randall and Shad Johnson throwing down on the endless street, park and a trails spots in Portland. So awesome.
Hangover – 7/2 – 7/8
If you are waking up with permanent marker all over your face wondering what the hell happened last night, there’s a good chance you are also trying to remember what you did all week. If that’s the case, you probably don’t remember some of those real good edits that dropped this past week. So, like we have been doing the past few Sunday’s now, we have all those edits here in one place for you to check out. Enjoy!
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S&M – James Cox Director’s Cut
Oh hell yeah. This is what’s good! James Cox coming through with some damn good clips for his new signature Directors Cut Seat from S&M.
“We’ve been working on James’ Director’s Seat for a long time, and to celebrate the long awaited launch, he made this edit showcasing the seat and some of the riding that inspired it’s design. James’ style on both sides of the camera is unmistakably good, and he’s a kick ass dude in general so take a seat and enjoy!”
RTRBTN 2.5 – Worst Case Scenario
I remember back in the day thinking these Retribution videos were some of the best. Now in 2012, I still think they are awesome. James Cox uploaded the Worst Case Scenario video for your viewing pleasure. Enjoy!
“The final RTRBTN video offering, RTRBTN 2.5 comprises of the footage we were initially collecting for RTRBTN3 between 2006-2008. We ultimately decided to just release it online, hence the title ‘Worst Case Scenario.’ RTRBTN 2.5 ‘Special Edition’ was also released on hand numbered DVDs which contained crashes, the trailer, (made at which point the video was to be called RTRBTN 3), Dean Bishop’s Rap School featurette, a remix of highlights of the previous 2005 RTRBTN DVD, The Secret’, The 2006 B Footage Download Remix (which can be found on YouTube) and a Tommy Boyd memorial section, as Tom tragically passed away shortly after the online release.
RTRBTN 2.5 is still one of my favourite videos, and reminds me of all the great times that the crew spent together around the UK between Fareham, Portsmouth, Eastbourne, Leeds, Doncaster and Newcastle during that time. Sometimes it’s only when something is over when you realise how f*cking awesome it actually was…A huge belated thanks to all involved, especially all of the original Fareham residents.
If anybody would like to see any of the 2.5 Special Edition bonus material uploaded also, let me know in the comments.
Featuring sections from: Ricki Tribble, Buzzard, James Cox, Pud Williams, Cleggy Rowlands, Benny Jones, Cookie, Matchow Williams, James Newrick, Farren Downes and Tommy Boyd.
Shot with: Panasonic DVX100B, Canon XM2, Sony VX2100 and Sony TRV950.
Filmed By: James Cox, Dean Bishop, Tommy Boyd, James Newrick and Richard Smith.
Additional Filming: Pretty much everyone featured in the video.
Music: Negative Approach: Dead Stop, Cock Sparrer: Closedown, Slapshot: Hang Up Your Boots, The 4Skins: I Don’t Wanna Die, Wipers: D7 & Up Front, Belle & Sebastian: Sleep The Clock Around.”
James Cox, Dan Cox, James Newrick – Standard Procedure
Marv has uploaded James Cox, Dan Cox and James Newrick’s section from the “Standard Procedure” DVD for your viewing pleasure. Do I even have to tell you this is good? Enjoy!