Here’s a look at Profile Racing‘s latest print ad featuring Will Herrmann and their Spline Drive sprocket. This can be found in issue 172 of Ride UK.
Inside Eclat
Eclat posted up an interview that their Team Manager, Paul Robinson, did with Ride UK about the brand. It’s definitely an awesome read and gives you plenty of insight on what the brand is all about and where they are going with things. Paul also talks about a few new products like the Strain fork and Jaw rim that are in the works. Check it right here.
Product: Ride UK – Issue 172 – Out Now
The new issue of Ride UK featuring Greg Illingworth on the cover is OUT NOW. Check out what’s inside this issue by Clicking Here.
Ride UK – 30 Seconds: Warehouse Project Crashes
It’s funny how much we hate crashing, but at the same time we love seeing other people eat shit. This new video from Ride UK features some of the crashes that happened while filming for the Warehouse Project.
“For the first 30 Seconds of the year, we’re going to keep to the Warehouse Project theme. There’s always a bunch of left over clips from edits which mostly include the crash clips. Some of us hate watching the crash sections, but some of us love it. We had a bunch of crashes when we were filming the secret session and we thought to put them together for this 30 Seconds. Ouch!
If you haven’t seen the full sections yet, be sure to do so and also vote! ” – Ride UK
Through The Lens: Shooting an Ad
If you are anything like I was growing up as an aspiring photographer, then you might be curious as to how the ads come about in all of the magazines. Sure, it’s obvious that someone shoots a photo and then it shows up in the mags but there is clearly a lot more to it then that. How does the photographer get picked? How much does the photographer get paid? Does the rider get paid? How does a company decide on which team rider gets the ad? Which magazine will it go in? If I remember correctly I got lucky and the first legit ad that I got in a magazine was an old Haro ad of a rider from Ohio by the name of Dustin Bauer. I used to live/ride with him in Upstate New York and he ended up getting on Haro during that time. One thing led to another and the next thing I know I had a two-page spread ad for Haro in Ride and I honestly couldn’t have been more stoked about it. Fast-forward to now and the newest ad that I shot happened to be for Stolen and features the rail wizard Chris Brown. Anyone that knows Chris knows that he has a true do-or-die mentality and will double tire, feeble and manual round rails all day. Read on to find out how the ad came about from start to finish and learn what happens when you push your luck.
Ride UK – “The Warehouse” 2012 Voting
Ride UK have uploaded each teams section from the video project they did called “The Warehouse”. Below you can find each teams video and a link to go vote which teams video you liked most! Get on it!
“Around about this time last month, we released our brand new themed Warehouse Project issue that features a full length DVD with sections from DC, Stolen Bikes, Premium UK and BSD. Now you’ve all watched the DVD it’s now time to vote for your favorite section… Big thanks to Maoam UK for helping us to make it happen.
Also on the DVD was the Ride UK guest section which you wont be able to vote for, but will be able watch above. Check that out and all the other edits and get voting!”
Check out the rest of the videos after the jump!
Print Ad: Stolen – Chris Brown
Ride UK – “No Front Teeth” – Full Video
More BMX Videos
Ride UK dug deep and pulled out a classic. They have uploaded their first DVD, “No Front Teeth” for your viewing pleasure. We’ve got all of the sections embedded after the jump so make sure you check those all out. This video was filmed back in 2003, which makes is almost 10 years old already. Pretty wild, huh?
Starting things off is Ashley Charles’ section. Enjoy!