
Subrosa posted up this sneak peek of their new t-shirts that will be out soon.
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Subrosa posted up this sneak peek of their new t-shirts that will be out soon.

Head on over to the Subrosa website to take a closer look at Greg D’Amico’s brand new dialed machine.

Head over to the Subrosa website to take a closer look at their new 2012 Arum complete. Real dialed looking bike.
Subrosa‘s connect over in Russia through Hell Ride, Dennis Stepanov, just built up a fresh new Balum frame. That chrome and black combo looks soooooo good. There’s also a few extra riding clips in the end. The parts list is below, part in Russian and the other part in English, haha. You will be able to figure it out.
“* Рама: Subrosa Balum – 21″
* Вилка: Shadow Captive
* Руль: Subrosa Pandora
* Вынос: Shadow Ravager Front Load
* Рулевая: Shadow
* Грипсы: Shadow Local
* Барэнды: Shadow Alu
* Шатуны: Subrosa Bitchin
* Звезда: Subrosa Devil Disc – 28t
* Цепь: Shadow Interlock Chain v2
* Педали: Shadow Ravager Plastic
* Каретка: Subrosa Bitchin
* Седло: Shadow Pivotal Mid Penumbra
* Подсeдел: Subrosa Pivotal
* Обода: Shadow Stun
* Втулки: Shadow Raptor (передняя и задняя)
* Спицы: Sapim Leader
* Пеги: Strs
* Хабгарды: Strs
* Покрышки: Shadow Overtaker
Filmed and edited by kaunetroxx.”

The Subrosa X Osiris shoe that I gave you guys a sneak peek look at, at Interbike last September is finally out! Head over to Osiris for $70.00. Get your reflection on!
You can check out more photos on the Subrosa Facebook.
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It’s almost weird to think about how much goes into just the name of a brand. The whole image of the brand is based around that name and its meaning. If you really think about it, the name can sink or float a brand right off the bat, it can start a war with another brand with a similar name, logo or image and a unique name can be the difference between remembering it further down the road or not.
A while back, I got an email with an idea from a reader who asked if I could start doing a series to find out about the meaning behind a bunch of different brands. It took a little while to get the ball rolling, but it’s finally going. So let’s kick this off with Ryan Sher and Subrosa.
[Read more…]
Check out this fresh new one of Raphael Jeroma-Williams killing it for Subrosa. So damn good!
Filmed and Edited by Stu Munro
“ Subrosa pro rider Scott Ditchburn talks you through his signature frame the Balum, and mixes in some amazing moves at his local skatepark Rampworx in Liverpool, U.K. The Balum is available worldwide now!