United BMX Archives

United – Marius Dietsche Signature Frame Promo

July 9, 2026

United have released their new Marius Dietsche signature frame! To celebrate, Marius went to work out in the streets stacking clips for this promo video giving you a look at the frame, and plenty of dialed riding. Check out the video, then get more details on the frame right here!

“After dropping the sickest video earlier this year, Marius Dietsche is back with a four minute video to celebrate the release of his signature frame through United. Mostly filmed around the time of his DIG ‘Hell Nah’ section there’s yet more wild clips in this one. It is Marius after all!

Video by Nuts & Bolts” – DIG

United Bike Co. – JOG

June 22, 2026

Here’s a fresh video United Bike Co. dropped featuring Jo Gass getting it done out in the streets! As always, Jo brings the style to everything he touches. Take a look!

“In the name of his upcoming signature frame through United, France’s Jo Gass gets to work on a bunch of spots with his classic style, with Alex Valentino handling camera duties. C’est bon!” – United Bike Co.

United – Miki Fleck “Electric Zuin” Colorway

October 3, 2025

Check out this new promo for Miki Fleck’s latest Zuin frame colorway!

To celebrate the release of Miki Fleck‘s new colorway for his signature Zuin frame from United Bike Co., Miki went to work out in the streets putting it to proper use. Hit play for a look at that fresh paint and a ton of dialed riding.

“The Miki Fleck Signature Zuin Frame in Electric Blue is here! Featuring the same tried and tested geometries but now available in this fresh Electric Blue Colourway, watch the video to see Miki put it through its paces and get yours today!” – United Bike Co.

“Got the new frame and immediately knew I had to make a promo for it. Hope you enjoy — and don’t sleep on the United Zuin frame, get yours over on the site now and from all your favourite shops!⚡️🧊 Filmed by the homies, edited by yours truly.” – Miki Fleck

United – Chad Ferch “Watching Paint Dry”

September 15, 2025

Check out Chad Ferch’s latest video for United Bike Co.!

Here’s a fresh video United BMX uploaded featuring Chad Ferch putting in work out in the streets. This is packed with lines and combos on a ton of different setups, with plenty of ledges and rails getting destroyed. There’s a few real wild ledges and rail clips in this that you will not want to miss, so hit play and enjoy!

“Chad Ferch’s newest video part Watching Paint Dry. Filmed for a year and a half in Vancouver BC, Nanaimo BC and Calgary AB Canada, as well as a trip down to Southern California. It was Chads first time down there and he definitely took advantage of the great weather and the abundance of spots. Big shoutout to our tour guides.

“Thank you to United and Timeless distribution for keeping our man moving and motivated.” – Aamon

Filmed and edited by Aamon Farr” – United BMX

United BMX – Bicin

July 18, 2025

The United team linked up for some riding time in Barcelona.

There’s no doubt that Barcelona is always a hot spot and an easy go to for any BMX trip. The United team recently ended up spending a week cruising the endless spots around the city for this new video. Check out riding from Miki Fleck, Darren Deez, Rufus Dubery, Paula Valentina, Sonny, Jo Gass, and Ian Morris.

“This video kinda just came together on its own over the winter months — no big team trip, no schedule, just good timing and good people.

Everyone ended up in BCN for their own reasons: Lucas lives with Miki, Paulatina’s based there, Jo Gass took a month off to hang with Miki for the winter, Kris and Joe were out for Joe’s birthday ride, Sonny, Mozza & Darren linked up for a trip, and Rufus swung by for a week to ride and film with Miki.

Miki started stacking clips along the way and one day was like, “I think I can make something out of this.” And here we are. No big plan, just vibes — and it turned into something we’re stoked on.” ” – United

Filmed and edited by Miki Fleck

United – Joe Embrey “15 Four”

June 21, 2025

Joe Embrey celebrates 15 years with 4Down and United.

Here’s a new video that United dropped featuring Joe Embrey putting in work on spots galore to celebrate 15 years riding for 4Down Distribution / United. In this day and age, 15 years riding for the same company is a pretty huge milestone since it seems most deals only last a few years. Even after all these years, Joe still shreds and it’s easy seeing why he’s still on the team after watching this video! Take a look!

“15 years of riding for and being supported by 4Down Distribution Joe Embrey spent the last year working on a video to mark the occasion!

From his text book tables, creative eye for spot use, and ride everything always mentality you don’t want to miss this one!

“15 years is crazy and coming from small town Suffolk it means the world, just like it did back then! Special thank you to Ian, Tom, John and everyone at 4Down/United/Union for helping me carry on doing the thing I love most, and all my friends for helping me document these sessions over the last couple of years. Here’s to the next 15!!” – Joe Embrey

Thank you for everything Joe!

Filmed by the homies
Graphics by Ryan Mitson

Song – High Vis – “Trauma Bonds”” – United

United – BMX Journey With Paulatina

January 29, 2025

Check out Paulatina’s first edit for United Bike Co.!

United Bike Co. have released this new edit featuring PaulaTina going to work on street spots over in Spain! If you’re looking for a jibbier style of riding, PaulaTina definitely delivers with plenty of style. It’s been awesome seeing more and more ladies crushing it on a BMX bike. Take a look!

“I’m happy to present my first video part! It’s been an amazing experience riding and filming around the streets of Barcelona, with a quick trip to Valencia as well. Big thanks to everyone who helped make this possible!” – PaulaTina

“Introducing PaulaTina’s first video part!

An incredible blend of style and attitude out in the streets of Barcelona and Valencia. From the most iconic plazas to hidden gems, PaulaTina takes us on a journey full of swag and creativity.
A huge thanks to everyone involved in making this project happen, to the all the people that helped film, and to everyone who has supported along the way.

Don’t miss PaulaTina’s debut video part!”

Filmed & edited by Miki Fleck .
Graphics by Jaume Sintes.” – United Bike Co.

United – Jack Seymour LXB

December 13, 2024

Check out Jack Seymour’s new one for United Bike Co.!

United have released this new video featuring Jack Seymour going to work on street spots around Luxembourg over the past two years. This is loaded with a ton of great lines and combos, so hit play to check out what Jack cooked up for you.

“So stoked we got to film another video with @nico.uhler! Always a blast and so many laughs when we hang out. Juggling full-time jobs isn’t easy, but we’re super motivated and excited about every new spot and clip we get! Big thanks to everyone supporting us, especially @united_bmx, @4downdistro, and @bijankesseler for opening so many doors in the BMX world ❤️

Filmed by Nico Uhler” – Jack Seymour