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S&M Bikes – Nathan Goring Sprocket Promo

April 28, 2025

Check out the new Nathan Goring signature GoRing sprocket from S&M Bikes!

The crew at S&M Bikes are always working on something new. Here’s a fresh promo video for the Nathan Goring signature GoRing sprocket. Hit play to check out some riding, along with full details on the sprocket that is out now.

“Nathan Goring was after a bigger guard sprocket that could make pedaling and smashing the streets of England more enjoyable. And he fancied some Shields in there too… (duh). So when he sent over a scribble, we gave it the go ahead and the GoRing was born.

Love this dude – love this sprocket! Filmed in Austin while Nathan was pond hopping this Spring!

Cooked up in England. Made in America. Ridden Everywhere!

Featuring: / nathangoring
Filmed & Edited by: Stew Johnson
” – S&M Bikes

Inside Profile Racing – Imperial Sprocket Manufacturing

September 5, 2023

Profile Racing giving us a look at how they make their Imperial Sprockets down in Florida!

In a world where BMX products tend to have a shelf life and we see a bit of a revolving door with designs and styles changing, there aren’t too many products that are still manufactured 20 years later. Profile Racing have a few of those products that have stood the test of time, one of the being their Imperial Sprocket. Today, they released a video showing how the Imperial sprockets are machined in their factory down in Florida from a plate of metal on through the final details before shipping them off to riders all over the world. Hit play and take a look!

“Since 1996, the Profile Imperial Sprocket has been one of our staples.
The 44t version was the first made, so we thought it appropriate to highlight its manufacturing in that tooth count.

We hope you enjoy!” – Profile Racing

Alive Industry – Seven Star Sprocket Promo

April 1, 2022

Alive Industry have their new Daisuke Shiraishi signature Seven Star sprocket coming soon, and they’ve released this fresh promo featuring Daisuke cruising to bring the news. Check out the sprocket, along with a bunch of jibby clips from the streets of Japan. The sprocket looks real good, and the riding is solid!

“PREORDER AVAILABLE NOW!
FUCKIN D SIGNATURE “SEVEN-STAR SPROCKET”
COLOR: Black , Silver , Hard Anodized
SIZE: 25T, 28T, 30T
MADE IN JAPAN ( @mullet_products )

video by Daisuke Shiraishi / @motobunka” – Alive Industry

How BMX Sprockets Are Made

August 25, 2021

Have you ever wondered how all those crazy BMX Sprocket designs or made? Or wondered how they even make a sprocket? Well, here’s a look at how Profile Racing CNC machine their sprockets from a sheet of metal to a dialed in sprocket that’s ready to ride from start to finish! It’s pretty amazing how this is done with this big machine! Take a look!

“Want to know how a sprocket is made? Hit play as we visit Profile Racing and get an up close (and inside) look at their sprocket making machine with Product Designer Corey Alley. Corey walks us through what goes into making these iconic Profile Racing sprockets.” – Our BMX

Kink BMX – Imprint Sprocket

June 16, 2021

Check out the new Imprint Sprocket from Kink!

Kink BMX Imprint Sprocket

Is it time for a new sprocket? Here’s a look at the new Imprint Sprocket from Kink BMX! This sprocket is CNC machined from 6.5mm thick 7075-T6 aluminum with a 4 spoke design that has knurling around the edges and on two of the spokes, which two smooth spokes that are slightly sunken. The sprocket has a 24mm bore with two crank arm bolt holes, along with chamfered teeth for smooth pedaling.

The Imprint Sprocket is available in 25 and 28-tooth sizes with a weight of 2.7 oz. (25-tooth) through BMX shops and mail-orders that carry Kink worldwide for $39.99 now! You cal also pick this sprocket in the Kink Webstore if you don’t have a local Kink dealer.

Check out the polished version below!
[Read more…]

Subrosa – Hero Sprocket

March 10, 2021

Get a look at the new Hero Sprocket from Subrosa!

Subrosa Brand Hero Sprocket BMX

Is it time for a new sprocket? Here’s a look at the brand new Hero Sprocket from Subrosa! This sprocket is fully CNC machined from 6mm thick 7075-T6 with a 5 spoke design that has cutouts in each spoke, offset teeth for better chain alignment and a 24mm bore with 19mm and 22mm adaptors included. This sprocket is polished along the teeth and edges with paint on the spokes. The Hero sprocket comes in Black, all Polished, Army Green and Teal Dripped color options in 25 and 28-tooth sizes. The sprocket weighs n at 2.2 oz (25t) / 2.8 oz (28t) and can be picked up for $44.99 – $61.99 through BMX shops and mail-orders that carry Subrosa worldwide now!

Check out more photos below!
[Read more…]

Kink BMX – Matte Pale Mint Colorway

March 17, 2020

Kink BMX Mate Pale Mint Colorway

Thinking about mixing things up with some new colors? Kink BMX have released their new Matte Pale Mint Colorway on a select batch of their parts! The color is featured on their Hemlock Pedals, Eastman Guard Sprocket, Lightest Bar Ends, Highrise Stem, Stealth and Pivotal Seat Posts and Integrated II headset!

All of these items are available through BMX shops and mail-orders that carry Kink worldwide now, or direct from the Kink Webstore now.

What do you think of the matte pale mint color? Are you digging it or not so much? Let us know what is on your mind in the comments below!

Cinema BMX – Iceberg Blue Colorway

February 25, 2020

Cinema BMX Iceberg Blue Colorway

Are you on the hunt for some fresh parts and you want to mix things up with your color scheme? The crew over at Cinema BMX have released their new Iceberg Blue colorway for you to dial your bike in with! This new color is available on a bunch of their parts!

– Cinema FX2 Freecoaster Hub

– Cinema VX 3 Cassette Hub

– Cinema FX 2 Front Hub

– Cinema CK Pedals

– Cinema Lift Kit Headset

– Cinema Beta Guard Sprocket

– Rewind Sprocket

– Reel Sprocket

– Rock Sprocket

– Stealth Seat Post

– Martinez Stem

All of these items can be picked up through BMX shops or mail-orders that carry Cinema BMX worldwide now, or by hitting the links above to the Cinema BMX webstore!

What do you think of the Iceberg Blue Colorway? Are you digging it? Do you have any questions? Let us know what you think in the comments below!

Not sure if it would look good on your bike? Get an idea of what it coul look like with the BMX Color App!

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